Mon, 13 Jan | The Pickled Ploughman

Banbury

Join us for our first Banbury event of 2020
Registration is Closed
Banbury

Time & Location

13 Jan 2020, 10:00 – 12:00
The Pickled Ploughman, Aynho Rd, Adderbury, Banbury OX17 3NL, UK

About the Event

Running a small business is always busy, but it can be lonely at times too. Sometimes it would be great to feel part of a bigger team.

But joining a network can be difficult. They can demand a lot of your time, and the pressure to refer business can add to your workload.

At The Oxfordshire Project, we network differently. We focus on support and education, as well as business growth. We’re not about short term sales, we’re about building long term connections, because this is the route to sustainable success.

​With our 8 different groups and 9 monthly meetings around Oxfordshire, we provide flexibility to suit your busy lives, variety to suit your enquiring minds, and a community of smart, like-minded people, to help you and your business grow.

 

This month we welcome Aly-King Smith as our speaker.

Many owners of small businesses wrestle with the decision of whether to focus on a specialist market (a niche) or whether to stay more generalist and offer their services or products to everyone.

Our meeting for the new year will be an interactive exploration of some of the pros and cons of that decision, led by Aly King-Smith whose business is growing in a technical niche.

A chance to hear stories of successful and failed attempts at niching, and take time to reflect on when and whether niching entirely or for a short campaign, may work for your business.

Aly King-Smith is Director of Clearworks, a specialist consultancy founded in 2013, developing exceptional senior leaders and teams in the Biotech, Pharma and Medtech sectors. She’s an Executive Coach, Team Facilitator and Writer with a background in commercial sales in the pharmaceutical/vaccines industries, following an early career as a Surgical Physiotherapist.

Aly has a particular fascination with helping smart-brained technical experts & scientists embrace and flex their senior leadership presence and now runs an associate team of expert coaches working in this speciality across the UK, Europe and the US.

Clearworks is Aly’s second start up. Her first niche creation was The Bird TableTM, a network for new coaches to learn how to run groups for women in SMEs. The Bird Table was “On a mission to help coaches help more women to build more businesses, more quickly.” Absolutely joyous as it was, Aly learned that one criteria for choosing a great, sustainable speciality that doesn’t exhaust the founder, is that there needs to be enough available cash in the niche!

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